Raise The Value Before You Lower The Price.

There are several things you can do to raise the value of your listings. First and foremost is, expose and promote the often over-looked features and benefits, and other hidden-value. With that in mind, always present you value-adding evidence in the highest quality format you can afford.

Display high-quality photos of your listing and area photos of local points-of-interest. There are mug shots and then there are glamour shots. One adds value while the other does what mug shots do. It cost the same amount to post a high-quality photo as it does an average or poor-quality photo.

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Tags: Estate, Internet, Marketing, Real, Real Estate

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Comment by Team Rogers on September 28, 2009 at 1:59pm
Great Post Cheryl... I like your ideas. A few more tips I'd add would be make your high quality photos into a video, post that video on sites like youtube, facebook and active rain... Blog your video on wordpress ect. I like your contrast between mug shot and glamoour shot, lol.

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